There are two novels that can change a bookish fourteen-year old’s life: The Lord of the Rings and Atlas Shrugged. One is a childish fantasy that often engenders a lifelong obsession with its unbelievable heroes, leading to an emotionally stunted, socially crippled adulthood, unable to deal with the real world. The other, of course, involves orcs.

No particular reason, just felt in a Rand-bashing mood tonight.

It’s 4:30pm on a sunny Saturday afternoon. I am sitting at my balcony in my underwear, sipping on a gin & tonic, putting together some very repetitive music on my laptop while waiting for the lab’s computers to spit out some results.

I am also holding a high-pressure water gun, carefully aimed at the neighbourhood pigeons, patiently waiting for them to get within range.

What?

Oh, me too: I used to have a real job, wearing ties and fine Italian suits every day, working some place where people would say things like “synergy”, “milestone” and “ballpark estimate”, while planning the next meeting on their Palm Pilot… You bet I did.

But you go ahead: judge me.

Facebook had three things going for it, a couple years back, around the time I finally caved in and signed up:

1) A fairly decent interface. A newsfeed that was actually designed to intelligently filter stuff of interest to you while hiding the the rest automagically (instead of requiring you to constantly click through endless moronic application notifications, courtesy of your bored-friends-at-work).

2) Everybody was/is on Facebook. Even those kids you used to share your milk with, back in first grade… Facebook is the ultimate “where are they now” tool… If somebody born within your lifetime is not on Facebook, chances are they are either dead or building pipe bombs in a secluded cabin somewhere deep into the woods. All you need is a full name and/or school attendance year.

3) Advanced privacy features meant that people used their real names (a necessity to make point #2 worth anything), while allegedly keeping private stuff away from your boss/exes/crazy Google stalkers etc.

Here we are now, a couple years later and point #1 has died a long and painful death at the hands of a dozen asinine “interface redesigns” plagiarising any other Web 2.0 service with an ounce of popularity, all the while bringing server cost down (yes: turned out, all those great intelligent filtering tools were so intelligent they did not scale at all… oops).

Point #2 is more valid than ever: it is only a matter of time before even dead people have their Facebook page (never mind: they already do). But let’s be honest: once you’ve looked up all your friends from kindergarten and realised you did not share much beside reminisced fondness for crayon drawing and shared hatred of afternoon nap time, once you’ve made sure the asshole bully from Junior High is now assistant manager at Taco Bell and once you’ve found out that secret High School crush Susie now has three kids, two dogs and a suburban house, and is (according to her status) feeling bloated after that huge KFC meal they just all had at the mall… Once you have satisfied that bit of morbid curiosity about every single living soul you have ever interacted with during your life… You just want to go back to hanging out with people you actually chose to be friends with, preferably at an age where your common interests involved more than making watercolour handprints and trying not to pee your pants in public.

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The PoS cellphone I use when travelling abroad has the bad habit of accidentally triggering all sorts of functions when I forget to explicitly lock the keyboard (stupid brick-body designs). Instead of staying nicely asleep in my pocket, it will kill time by calling random contacts from my address book or navigate half a dozen menu down to some obscure settings…

Last week, upon glancing at my message logs by chance, I realised it decided to send half a dozen empty messages to the first contact in my address book. It then topped that series with an audio SMS: 30 seconds of muffled sounds from whatever crowded bar I must have been in, that night.

All that while using a throwaway number on a prepaid German SIM card (thus unknown from most of the people in my address book).

Meanwhile in Europe, my friend Abigail is probably ever so slightly worried by that mysterious German caller who sent her all these creepy empty messages.

a.k.a. “We really have no idea how we still are in business, but it shouldn’t last much longer…”

When it comes to services and subscriptions (cellphone, ISP, banks, heroin dealer…), I am a company’s wet dream customer: one that never leaves for a competitor. Not that I develop any particularly fuzzy feeling for whatever nameless corporation happened to have a branch on the right street-corner on the right day, but when it comes to going through endless paperwork again, moving my account data, updating everything: I just. can’t. be. arsed.

Which is why I have been a faithful customer of AU for over 5 years: not because they are great (Docomo is cheaper, Softbank has better phones…) but because I will always endure a sizable share of customer abuse and groundless fees, rather than having to track all my friends and acquaintances to send them my new contact info (and when you think of it: these things have a price too, so I am not doing it all out of pure apathy).

Why won’t I be a customer of theirs for another 5 years, then? Well, read on and learn how a company loses a customer without even noticing it.

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You know it’s time to visit a hairdresser when:

  1. You get shocked, touching your own desk.
  2. You get shocked, touching the metal doorknob to your office.
  3. You get shocked, washing your hands (not touching the faucet, mind you).
  4. All of the above.
  5. All of the above, over a 20 minute timespan.

As a hobbyist translator and someone with a general interest in languages, I always enjoy a good mistranslation roundup. Not just nitpicking on what idiom best conveys some tricky expression in another language, but plain outright mistranslations (French faux amis, for example).

Translators working on closely related language pairs such as French and English (as opposed to more distant ones, like Japanese and English) have a tendency to be writers first, translators second. Their actual mastery of the source language is sometimes surprisingly low, but (for good or bad reasons) editors seem to think that the quality of their written production in the target language can make up for their weakness. This is an especially common occurrence in English to French translations, where French speakers barely English-fluent have been known to translate major English literary works (not a new practice either: Baudelaire‘s famous translation of Edgar Allan Poe, while delightfully written, is so incredibly riddled with errors that it could be a new work in its own right).

The smug pleasure of pointing out errors in the work of so-called professional translators can only be beat by one thing: the even smugger pleasure of pointing out errors in said corrections…

In a recent Guardian article, Germaine Greer plays on a rather trite cultural tropism: “Why do people gush over Proust? I’d rather visit a demented relative“.

Yes, we get it: Proust’s writing is long, convoluted and not exactly packed with action. I am far from his greatest fan and would not even put him in my personal top ten of French authors, but criticising his style on length and paragraph count is about as subtle as calling Picasso’s paintings a bunch of kid scribbles by a guy who couldn’t draw a normal face.

The translation comment, however, is what grabbed my attention. Ms Greer chose to illustrate the poor quality of Proust’s English translations with a sentence drawn from the fifth volume (La Prisonnière, aka The Captive):

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Yesterday, I completely forgot to remember, remember…

And now it’s already the 6th of November in Japan.

Maybe it’s not too late to go buy some gunpowder and have a celebration on my balcony tonight.